Despite the rebranding at Meta, advertising options on Facebook and Instagram are expected to remain as we know them for the foreseeable future. One hopes that the recent attention from public hearings will encourage the company to address its shortcomings. At the same time, user engagement with ads on Facebook and Instagram and campaign performance […]
As much as those ads popping up on our social news feeds annoy us, we have got to admit that they are right in guessing what we are looking for or would like to see most of the times. The audience of these ads is tailored to reach people whose interest is in line with […]
In today’s digital age, social media advertising has become an integral part of any marketing strategy. Two of the most prominent social media platforms that offer advertising options are Instagram and Facebook. As a business owner, you might be wondering which one to choose to maximize your reach and impact. In this blog, we’ll compare […]
Social media marketing is the use of social media platforms such as Facebook, Instagram, and Twitter to promote your brand, to connect with your target audience, to increase traffic to your website, and to boost sales and revenue. It’s also a great way for brands to monitor conversations and competition. Effective social media marketing requires […]
The most burning question by just about everyone who has a Google Ads account – “When should I use automated bidding?” Automated bidding is a hot topic in our industry. There are always articles talking about the need to use automated bidding, quickly answered by posts warning you should never automate your bidding When it […]
As a business owner, you know that the key to success is attracting and retaining customers. In today’s digital age, one of the most effective ways to do that is through digital marketing. Digital marketing is the process of using various online platforms and tools to promote your business and its products or services. This […]
Struggling to come up with content ideas? Here are seven content types that drive engagement and links to jumpstart your brainstorming. What type of content are you going to create today? I find myself asking that question a lot. These days, content takes on a myriad of different formats to capture eyeballs and win conversions […]
Tired of staring at your social profile for the notifications to rain? Well, the story of every novice marketer’s life. In the era of social media influencers with on-point social media marketing campaigns may get one thinking that it is hard to stand out but it is not, really. Social media marketing through ad campaigns […]
With over a decade experience, we’ve established ourselves as one of the pioneering agencies in the region. We understand the importance of approaching each work integrally and believe in the power of simple and easy communication.